Business Communication

Topics: Communication, Writing, Nonverbal communication Pages: 14 (4971 words) Published: July 22, 2013
Overview
Business communication (or simply "communications", in a business context) encompasses such topics as marketing, brand management, customer relations, consumer behavior, advertising, public relations, corporate communication, community engagement, reputation management, interpersonal communication, employee engagement, and event management. It is closely related to the fields of professional communication and technical communication. According to Excellence in Business Communication Tenth edition by Thill/Bovee Clear communication is critical to your career. In order to move up the executive ladder you most have excellent communication skills. Top corporate executives spend most of their time communicating. Effective communication strengthens the connections between a company and its shareholders. You want to give useful information, make sure that the information is clear and ethical, be concise and most importantly do not use street or social media lingo. Media channels for business communication include the Internet, print media, radio, television, ambient media, and word of mouth.According to Excellence in Business Communication Tenth edition by Thill/Bovee employers expect employees to be competent in a wide range of communication tasks, such as organizing ideas and information logically, express ideas and information, expressing ideas and information coherently and persuasively, actively listening, communicate effectively with people of diverse backgrounds, use of communication technologies effectively and follow accepted grammar, spelling, and other high quality writing and speaking.While social media changes daily, we as senders and receivers are empowered through social media and must be able to move forward and embrace the changes effectively. Business communication can also refer to internal communication. A communications director will typically manage internal communication and craft messages sent to employees. It is vital that internal communications are managed properly because a poorly crafted or managed message could foster distrust or hostility from employees.The communication process model is designed to assist with basic communication processes. The intent is to help improve what the sender is trying to communicate to the audience. To be a successful communicator one must have a clear idea of what is being suggested. The follow up from the audience will provide positive or negative feedback, which allows the sender to evaluate the effectiveness of what was interpreted by the audience. The communication process is a great tool if used correctly. Unfortunately, sometimes there are a variety of communication barriers, which can block or distort the idea the sender is sending. The sender must be able to identify the problem in order to move forward with the message and how it was intended. Business communication is a common topic included in the curricula of Masters of Business Administration (MBA) programs of many universities. AS well, many community colleges and universities offer degrees in Communications. There are several methods of business communication, including: •Web-based communication - for better and improved communication, anytime anywhere ... •video conferencing which allow people in different locations to hold interactive meetings; •e-mails, which provide an instantaneous medium of written communication worldwide; •Reports - important in documenting the activities of any department; •Presentations - very popular method of communication in all types of organizations, usually involving audiovisual material, like copies of reports, or material prepared in Microsoft PowerPoint or Adobe Flash; •telephoned meetings, which allow for long distance speech; •forum boards, which allow people to instantly post information at a centralized location; and •face-to-face meetings, which are personal and should be succeeded by a written followup. •suggestion box,it is mainly for upward...
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